The Global Advertising Awards

The World sees shifts in technology regularly and every century there are major advancements that effect the world, but over the course of a millennium there are only a handful of inventions that literally change the course of mankind. The development of the internet and digital technology is by far the fastest and farthest reaching advancement in the shortest span of time of any invention in any millennium.

We are certainly in a digital age with the internet reaching out to even the smallest of villages in practically every country in just two decades time. Digital inventions and innovations are registering daily and yet we may only be in the “Model T” stage of the technology. Our imaginations can only speculate how the digital age will mature.

The rapid advancements and global reach of digital technology has changed the advertising industry, by giving it tools to make any idea feasible and to even create ideas that were once beyond the imagination, and that's just it. The technology has spawned new evolutions of thinking, because anything is now possible, ideas no longer need to be limited. Communication no longer needs to be limited. An idea, a message can be sent around the globe in an instant!

The Global Best Digital Advertising Awards was formed out of a sense of awe and admiration of the magic that churns out of advertising creative agencies and production companies worldwide. It touches every human emotion from silly to serious, humorous to dramatic, romantic to erotic and it conveys it's messages or brands it's products with masterful skill.

GBDAA is set to honor the boundless talent of these individuals and teams who are pioneering this digital age in advertising. They are truly the innovators of communication in our time. The creativity can be inspiring, the technical prowess astounding and the strategies genius.

We are focusing on digital primarily because it is a pioneering technology and it also takes in all the disciplines of every other of the traditional advertising mediums. It is also a medium that is unbiased as incredible work can come from anyone, anywhere and is not reliant on expensive facilities or extensive resources.